Head of Donor Engagement

Head of Donor Engagement

In this exciting role you will lead the Donor Engagement team in achieving annual fundraising targets through fundraising campaigns and initiatives.


  • Mitcham, Melbourne VIC
  • Opportunity to make a difference
  • Hybrid work environment

About Us

Here at PositiveMedia, home of 89.9 TheLight, our Vision is to see “Every life alight with the love of Jesus”. We are a trusted media organisation with a mission to positively impact our community 24/7.

  • We are a missional workplace, but not a church
  • We hold fast to Christian beliefs to guide our work, decisions and relationships
  • We are a community of God’s people, and we define ourselves and organise our work around our purpose
  • We exist not for ourselves, but for the sake of our mission

Find out more about us through this short video.

What we Offer

We are a fun and energetic organisation where our shared values and passion for our vision govern what we do and how we do it. We offer flexible working arrangements and the opportunity to make a difference in our community.

About this Role

In this exciting role you will lead the Donor Engagement team in achieving annual fundraising targets through the effective planning and delivery of fundraising campaigns and initiatives. You will facilitate communication and connection with all donors along their journey, ensuring they are engaged and nurtured as part of the mission of PositiveMedia.

Click here for the full Position Description.

Key Responsibilities:

  • Lead and coach the Donor Engagement team to ensure high levels of engagement and performance
  • Guide the Donor Engagement team in executing live campaigns and implementing multichannel campaigns across on-air, mail, tele-fundraising and digital channels
  • Monitor and review the return on investment for all fundraising activities to ensure responsible stewardship of resources
  • Review and enhance processes to improve the efficiency of fundraising activities and ensure donors and prospects receive a high level of care to increase lifetime value
  • Develop a fundraising strategy aligned with the organisational strategy
  • Collaborate with the Heads of Listener Engagement and Digital Engagement to ensure coordinated on- and off-air fundraising plans
  • Represent and advocate fundraising within the organisation to all staff and external stakeholders
  • Meet budget and income targets and maintain accurate reports on progress and trends
  • Participate as a key member of the Leadership Team

About You

We are seeking an experienced and passionate fundraiser to lead the fundraising function and our Donor Engagement team. To thrive in this role, you will have:

  • Bachelor or Postgraduate qualification in Business (Marketing/Communication) or similar preferred
  • Membership of the Fundraising Institute of Australia preferred
  • Certified Fundraising Executive (CFRE) Certification preferred but not essential
  • Significant fundraising experience Proven ability to lead, manage and develop a team
  • Demonstrable passion for PositiveMedia’s vision and mission to see “Every life alight with the love of Jesus”
  • Exceptional communication and relationship building skills
  • Strong capacity to think strategically and lead strategy work
  • Outstanding attention to detail

This is a unique opportunity to work within a highly motivated, passionate and innovative workplace. If this sounds like a great fit for you and you get who we are and what we do, we would love to hear from you.

To apply – simply click here! Please submit a resume and cover letter. For the full position description, click here or visit our website (https://thelight.com.au/positions-vacant/).

If you have any questions about this job, feel free to contact Lyn Ryman, General Manager - Operations, (lyn.ryman@positivemedia.com.au/ +61 3 9955 8887).



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